Introduction
This Privacy Policy explains how MattressPicks, an affiliate-supported review and comparison site operated by Mattress Picks Pro, collects, uses, shares, and protects information when visitors access the website. It applies to information gathered through pages, forms, links, and tracking technologies used on the site. This policy is intended to describe general practices; it does not create guarantees, and privacy outcomes may vary depending on how a visitor interacts with the site.
By using the site, visitors acknowledge that some data may be collected for analytics, advertising measurement, and response to inquiries. Where local law requires different treatment, those legal requirements may apply.
Information We Collect
The site may collect information that visitors provide directly, such as contact form submissions, including names, email addresses, and message contents. If a visitor contacts the site, submitted details may be stored so the request can be reviewed and answered.
The site may also collect information automatically through cookies, analytics tools, and advertising tags. This can include referrer data, device identifiers, browser type, operating system, approximate location inferred from IP address, pages viewed, time spent on pages, and ad-platform click identifiers such as gclid, msclkid, wbraid, and gbraid. Some customer reviews and traffic patterns described by analytics may help the site understand what content is most useful, though results vary based on visitor behavior and measurement settings.
How We Use Information
Collected information may be used to operate the website, analyze traffic, measure conversions, improve content organization, and respond to contact requests. Data may also help the site understand which links or pages receive clicks and how visitors move through the site.
Information submitted through forms may be used to answer questions, handle feedback, or follow up on requests. Analytics and advertising identifiers may be used to attribute visits and conversions across channels. This can improve reporting, but the accuracy of attribution may vary based on browser settings, consent choices, and third-party platform limitations.
Third Parties
The site may share or allow access to information by third parties that help run the website or measure marketing performance. These third parties may include the following:
- Google Ads
- Microsoft Ads
- Affiliate networks such as MaxBounty, DFO Performance, ClickBank, MaxWeb, and BuyGoods
- The hosting provider that stores and serves website files
- The email provider used to receive and manage messages sent to support@mattresspickspro.com
These third parties may use their own cookies, pixels, or similar tools subject to their own privacy practices. The site does not control all third-party processing, and visitors should review those providers’ policies where appropriate.
Cookies & Similar Technologies
The site uses cookies and similar technologies to support core functionality, remember preferences where applicable, understand traffic patterns, and measure advertising performance. Cookies may also help with conversion tracking for affiliate and advertising links. Visitors can usually control cookies through browser settings, though disabling them may affect some site features.
Some technologies may track whether a visitor clicked a link, viewed a page, or completed an action after visiting from an ad or affiliate referral. These tools can be useful for reporting, but their results may vary based on device settings, consent banners, and browser restrictions.
Your Rights
Depending on where a visitor lives, privacy laws such as GDPR or CCPA may provide rights to access, correct, delete, or limit certain uses of personal information. Visitors may also be able to opt out of targeted advertising or request more information about how data is processed.
Requests submitted to the site will be reviewed in good faith, but the scope of any response may depend on legal obligations, technical feasibility, and the information available to the site. Some data may still be retained where required for legal, security, fraud-prevention, or recordkeeping purposes.
Data Retention
The site retains personal information only for as long as reasonably necessary for the purposes described in this policy, including analytics, advertising measurement, dispute handling, and communication records. Retention periods may vary based on the type of data, legal requirements, and business needs.
When data is no longer needed, the site may delete, anonymize, or aggregate it, depending on operational and legal constraints. Some logs or backups may persist for a limited period before being overwritten.
Contact for Privacy Requests
Privacy requests may be sent by email to support@mattresspickspro.com. Requests may also be mailed to:
Mattress Picks Pro
2309 82 St SW Edmonton AB Canada
When making a request, visitors should include enough detail for the site to identify the relevant information and respond appropriately. The site may need to verify requests before disclosing or deleting information, and response times may vary based on request volume and applicable law.