Introduction
This Privacy Policy explains how Mattress Picks Pro operates as an affiliate-supported review and comparison site and how information may be collected and used when visitors access the website. It covers data gathered through site visits, forms, advertising integrations, and related communications. The policy is intended to be practical and readable, though actual data practices may vary based on how a visitor interacts with the site and the services used.
This policy applies to information collected through the MattressPicks website, including pages that may contain affiliate links, embedded analytics, advertising features, and contact forms. It does not cover third-party websites that may be reached through external links. Those sites may have their own privacy practices, which can differ from those described here.
Information We Collect
Mattress Picks Pro may collect information that visitors provide directly, as well as technical information generated automatically when the site is used. This can include:
- Contact form submissions, such as names, email addresses, and message contents.
- Cookies and similar tracking technologies.
- Analytics data about page views, clicks, and referral sources.
- Ad-platform click identifiers such as gclid, msclkid, wbraid, and gbraid when present in a URL.
- Referrer information showing the page or search result that led a visitor to the site.
- Device and browser details, including operating system, browser type, IP address, and general usage data.
Some of this information is collected automatically by site tools and advertising systems. Some information may be aggregated or pseudonymized, but the exact treatment can depend on the tool in use and the settings a visitor has chosen.
How We Use Information
The information collected is used to operate the site, understand how content performs, and respond to messages sent through contact forms. It may also support conversion tracking for affiliate and advertising campaigns, which helps show which pages or links lead to engagement. Many customer interactions are analyzed in a general way, but results vary based on traffic sources, device type, and browser settings.
Information may also be used to improve page layouts, monitor site reliability, prevent abuse, and keep records needed to maintain the service. These uses are generally limited to site operations and marketing measurement; however, individual experiences may differ depending on privacy settings and cookie choices.
Third Parties
This site may share or route data through third-party services that help the site function and measure performance. The following categories of third parties may receive limited information:
- Google Ads, for advertising delivery and conversion measurement.
- Microsoft Ads, for advertising delivery and conversion measurement.
- Affiliate networks such as MaxBounty, DFO Performance, ClickBank, MaxWeb, and BuyGoods, which may track referral activity and commissions.
- The hosting provider, which supports website availability, security, and server operations.
- The email provider, which may process messages sent to support@mattresspickspro.com.
These third parties may collect their own information under their own privacy policies. Mattress Picks Pro does not control those policies and cannot guarantee how each third party handles data. Some services may combine data across sessions or devices, and the resulting outputs may vary.
Cookies & Similar Technologies
Cookies, pixels, tags, and similar technologies may be used to remember preferences, measure traffic, and attribute affiliate or ad clicks. These tools can help recognize returning visitors and connect visits to advertising campaigns or referral programs. Many customer reviews of similar sites describe a more personalized experience after cookies are enabled, but results vary based on browser settings and consent choices.
Visitors may be able to block or delete cookies through browser controls. Some site features may not function as intended if cookies are disabled. Advertising partners may also use their own cookies or identifiers, and those settings are usually managed through the partner’s own tools or browser-level privacy controls.
Your Rights
Depending on location, visitors may have rights to access, correct, delete, or restrict certain personal information. Where applicable under GDPR, CCPA, or similar privacy laws, visitors may also be able to object to targeted advertising or request information about data handling. These rights can depend on the nature of the data, the legal basis for processing, and the relationship between the visitor and the service involved.
Requests to exercise privacy rights can be sent using the contact details below. Some requests may require verification before they can be fulfilled. In some cases, third-party services must be contacted directly to exercise opt-out choices related to advertising or cross-site tracking.
Data Retention
Information is retained only as long as reasonably necessary for the purposes described in this policy, including site operations, analytics, security, compliance, and recordkeeping. Contact form submissions may be kept for a period needed to resolve the inquiry and maintain business records. Log data and analytics records may be retained for shorter or longer periods depending on the service configuration and legal obligations.
Retention periods can vary based on the type of data, the systems storing it, and applicable law. When information is no longer needed, it may be deleted, anonymized, or archived in a manner consistent with operational requirements.
Contact for Privacy Requests
Privacy requests, questions, or complaints may be sent to support@mattresspickspro.com. Please include enough detail to identify the request and the relevant page or interaction, if available.
Postal mail may also be sent to:
Mattress Picks Pro
2309 82 St SW
Edmonton AB
Canada
Requests submitted by email or mail will be reviewed by Mattress Picks Pro. Response times may vary depending on the nature of the request and any verification steps that may be required.